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The Corporate Gifting Playbook

Strategies to Build Loyalty and Drive Business Growth through Gifting.
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  • author A book by
    Dom LeRoux
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Unlock the Power of Strategic Corporate Gifting with "The Corporate Gifting Playbook"

Dom LeRoux, the author of "The Corporate Gifting Playbook," embarked on a unique journey to explore the power of strategic corporate gifting. He created a line of premium scented candles called "Lucky Penny Candles" and spent an entire year gifting them to business owners across the United States and Canada. Immersing himself in the gifting strategies, Dom attended numerous events, observed firsthand the impact of his candles, and documented the measurable results.

From expressing appreciation to valued employees as a talent retention tactic to approaching prospective clients at local events and showing gratitude to loyal customers, Dom's "Lucky Penny Candles" gifting strategies provided real-life examples of how thoughtful corporate gifts can attract new business, foster customer loyalty, and boost employee engagement.

The strategies outlined in "The Corporate Gifting Playbook" are designed to benefit businesses of all sizes, from solopreneurs to large corporations, across various departments such as HR, Sales, and Marketing. The book offers a comprehensive guide to leveraging effective gifting practices to achieve organizational goals and drive growth.

What truly sets this book apart is Dom LeRoux's unparalleled dedication to understanding the art of corporate gifting. Unlike those who resort to generic, impersonal swag items that recipients often discard, Dom invested considerable time and effort into his innovative approach and hands-on experimentation. His book offers a refreshing perspective on how strategic gifting can be a powerful tool for building meaningful connections, strengthening relationships, and ultimately, driving business success.

The Book Chapters

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  • author A book by
    John Smith
  1. Showing Gratitude Through Giving
  2. Choosing the Right Gifts
  3. Business Gift Giving: Dos and Don'ts
  4. The Importance of Personalization
  5. Use Corporate Gifting for Business Growth
  6. How to Build Relationships via Corporate Gifting
  7. Winning Strategies For Your Corporate Gifting
  8. Gifting Strategies for Promotional Events
  9. Tying Everything Together

The Corporate Gifting Playbook is for:


To help them understand how corporate gifting can drive business growth and build stronger relationships.

Marketing Professionals

To leverage gifting as a tool for brand recognition, customer loyalty, and engagement.

HR Professionals

To enhance employee morale, retention, and motivation through thoughtful and personalized gifts.

Sales Professionals

To build and nurture client relationships, making use of gifting to create lasting impressions and close deals.


To see the potential return on investment and the strategic benefits of corporate gifting in growing businesses.

This comprehensive guide provides valuable insights and strategies for anyone looking to harness the power of corporate gifting to achieve their business objectives.

Book Reviews

See what our readers are saying.
"In 'The Corporate Gifting' as Dom expertly combines psychology and practicality to showcase the potential of personalized gifts for exceptional business success."
"Dom masterfully explores how tailoring corporate gifts to individual recipients can create meaningful connections and leave a lasting impression."
"Dom’s insights in ‘The Corporate Gifting Playbook’ transform the art of gifting into a powerful strategy for building unparalleled business relationships."
"The 'Corporate Gifting Playbook' revolutionizes business relationships, unveiling how strategic generosity transforms thoughtful gifts into powerful catalysts for unrivaled growth and loyalty."
Sylvain St-Pierre
Business Development Manager
"This Playbook offers an excellent strategy guide to understanding, selecting, and executing corporate gift giving. It provides unique but often overlooked ways to connect and strengthen business opportunities."
"The Corporate Gifting Playbook serves as a roadmap for business leaders, HR, and sales professionals. Essential guide to customer loyalty, team building, and employee recognition. Crucial for decision-makers focused on business growth."
J Kevin Schmelzer
International Logistics Manager
"The Corporate Gifting Playbook is a masterpiece of guidance to show corporations how to maintain employee loyalty and customer loyalty with personalized gifts."
Coming soon.
Randy Wilinski
Speaker & Coach
Coming soon.
Karen DeBaron
Coming soon.
Cathy Goncalves
Coming soon.
Linda Dabney West
Coming soon.
Michael Searls

About The Author

Dom LeRoux is a strategic corporate gifting expert and the author of "The Corporate Gifting Playbook." Born and raised in Montreal, Canada, Dom developed a deep appreciation for personalized gifts during his childhood, often purchasing meaningful mementos during family trips to Niagara Falls. This early fascination with thoughtful gifting laid the foundation for his future endeavors.

Driven by a passion for personal and professional growth, Dom pursued higher education in the United States, earning a degree from Bellevue University and furthering his studies in e-commerce and business at Northcentral University. His career has spanned collaborations with renowned companies in the consumer packaged goods and on-demand printing sectors, providing him with valuable industry insights.

Dom's innovative approach to corporate gifting culminated in a year-long experiment where he created "Lucky Penny Candles," a line of premium scented candles. He gifted these candles to business owners across the United States and Canada, meticulously documenting the impact and results of his strategic gifting practices. This hands-on experience forms the backbone of "The Corporate Gifting Playbook," offering readers real-world strategies for leveraging corporate gifts to drive business growth, foster customer loyalty, and boost employee engagement.

As an advocate for personal growth, positivity, and gratitude, Dom applies these principles to both his professional and personal life. He serves as a member of the Advisory Panel for the Digital Marketing Certificate Program at The University of South Florida Muma College of Business, contributing his expertise to shape the next generation of marketing professionals.

Dom's unique blend of childhood experiences, academic background, professional achievements, and innovative gifting experiments position him as a leading voice in the field of strategic corporate gifting. Through "The Corporate Gifting Playbook," he shares his insights and strategies, empowering businesses of all sizes to harness the power of thoughtful gifting for organizational success.